15 Social Media Tools that Will Help You Survive the Fake News Phase & Its Repercussions
Reading Time: 7 minutes Fake news is a serious social media problem that could affect the relationship you share with your social media audience. How? People are starting to question the information that they receive via social media. People have always been wary about the information shared by brands…
The Ultimate List of LinkedIn Marketing Tools
Reading Time: 10 minutes Have you noticed how there are very few stand-alone apps to support marketing on LinkedIn? This makes marketing via LinkedIn more effort intensive and results slower to show, because marketers are forced to run through many of their processes manually. Considering that LinkedIn has a…
10 Brilliant Twitter Marketing Tools that Social Media Managers Use
Reading Time: 7 minutes Note: This post was originally published on Jun 8, 2016 and has since been updated. Tools 6-10 are recent additions. The marketing scene on social media is a jungle, no less. Social media managers have the challenging tasks of making sense of the chaos, finding strategic…
5 Social Media Tools to Boost Your Business
Reading Time: 4 minutes If you are looking to drumup some business, social media is the way to go. According to Aabaco, 50% of shoppers have made a purchase based on recommendations on social media. Social media helps upcoming businesses, individuals and brands in establishing themselves and reaching out…
Social Media Management Tips for Fashion Retailers
Reading Time: 4 minutes Whether you’re a new entrant in the competitive fashion retail market or a unique fast fashion retailer with a fast-growing customer base, you’ll agree that your business success is dependent on your social media success. Getting your products out the door is easier when you…
How Social Media Automation Software Can Keep Your Social Media Pages Buzzing
Reading Time: 4 minutes Medium and large businesses have a social media manager overseeing a team. That manager may work full-time – writing blog posts to share on Twitter, signing up for webinars, curating content and running analytics – or part-time – spending most of her time on social,…
Managing Multiple Social Media Accounts? Fix These 5 Pain Points Killing Your Campaign Right Now!
Reading Time: 4 minutes Social media marketing is a lot of work; don’t let anyone tell you otherwise. From creating content and publishing it, to monitoring feeds, responding to fans and followers, and keeping track of competitors’ campaigns, it requires you to plan in advance as well as think…
Social Media Management Tools: Which Features Your Peers Look for and Why They Find Them Indispensable
Reading Time: 7 minutes Tools help people push their social media marketing goals and reach new heights. At this moment there exist at least a hundred uniquely functioning tools that can make a major impact on your social media marketing efficiency. This makes it hard to pick, especially when…
3 Awesome Image Tools to Create Graphics for Twitter and Facebook (They’re Free Too!)
Reading Time: 5 minutes In the recent past, a lot has been said about the importance of sharing visual content on social media. If you’re a social media marketing professional who keeps up with industry trends, you’ve already read enough and more articles about how visually represented information has…
Why Small Businesses Can’t Do Without Social Media Management Tools
Reading Time: 3 minutes If you are a small business that has decided to take the plunge in the social media sphere, you are probably wondering how you are going to generate content for your social media pages. The reason most businesses start slacking off in their social media…