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Category :Content Curation

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Many businesses these days have understood the need for a robust social media presence. A great number of them also appreciate the need and benefit of using content-based marketing to promote their services or products to potential customers. Such efforts generally take the form of blogs designed to showcase that businesses offerings with in-depth long-form..

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We know social media impacts business, and that social media marketing has incredible benefits. 1/3rd of the world’s population actively uses and can be reached through social platforms People are increasingly turning to social networks for information and decision-making Recommended reading: 20 Top Social Media Marketing Trends for 2017 Social is a proven asset in..

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As social media managers or small business heads, do you struggle with keeping your social media accounts updated for your audience? Are your upset that your social media profiles don’t appear as visually and intellectually appealing as you want them to be? Here’s something you’ve probably not considered. Your followers, and all social media users..

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Whether you manage social media content for a large organization, a startup or a host of diverse clients, social media offers huge potential in terms of website traffic and engagement. The challenge? Finding enough fresh, relevant and effective content to fill your social media requirements. Frequent posting is a necessity to reach more followers, but..

Curated content suggestions are massive time savers for busy social media and content marketers. The ability to choose from intelligently sorted content recommendations saves marketers hours of time otherwise spent sifting through 1000s of websites for news and top-notch industry content. In fact, content curation is one of the most challenging responsibilities of content and social media..

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Generating ideas for blog posts is one of the most time-consuming aspects of content marketing. Sure, you can always recycle evergreen topics that your audience is likely to find useful. You could write timely posts that focus on news and trends likely to affect your audience in a significant way. Or you could just skip..

During the holiday season, your office is probably half-empty. It might even be closed for a couple of weeks. While you’re taking a well-deserved break and enjoying the season with your family, your company’s social media channels go quiet. Social media management during the holiday season is often neglected. With few employees in the office,..

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One of the biggest challenges that content marketers face is creating visual content. Visual design is a specialized field requiring the tools and skills of an artist to communicate viscerally what cannot be expressed through words. The dilemma is this : how can content creators supplement their textual content with attractive images without any experience..

Social media marketers today almost unanimously agree on the significance of content curation. Brands and businesses have realized that continuously creating original content is challenging, in terms of both, the creative capacity it demands and the time it requires. Content curation, on the other hand, comes with several advantages, including its ability to help you..

The ability to manage content from a library is a huge advantage, because it gives marketers flexibility and helps them save time. When popular social media management app Buffer announced its decision to remove the content library feature, a lot of people were taken aback.   Buffer shuts down its content library The app plans..