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DrumUp has undergone a serious remodel. If you loved keyword based content curation, you will adore the ability to curate multiple of these content streams. If you found DrumUp’s blog and RSS feed auto-posting very useful, you will love auto-posting for content libraries.   Here’s a first look at the new dashboard. Index I. Content..

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Today’s audience has trouble focusing because of their hyperactive, commotion-ridden environment. Everyday, people are exposed to more webpages, TV shows, social media posts, instant gratification technologies and data. The Attention Economy records how one Sunday New York Times edition presents more factual data than 15th century readers could access in their entire lifetimes!   It’s..

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Today’s digital marketplace demands that businesses carefully manage their social media presence to effectively reach consumers, demonstrate customer service skill, elicit customer reviews and build brand loyalty.   In today’s competitive digital marketplace, companies have to constantly come up with creative ways to attract new customers. Search engine optimization, content promotion and social media are..

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In the last few years, the importance of visual content on social media has shot to prominence. If you’re a social media marketer who actively follows industry trends, you’ve definitely read your share of articles on how visual elements strongly impact your readers. The articles penned down on the visual theme are plenty, and so..

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Social media marketing can be overwhelming, for amateurs and professionals alike. The best social media marketers are excellent  at multitasking and can work very well under pressure, but even they need assistance from time to time to complete their demanding routines. That’s why companies invest in social media management tools, to reduce manual work and..

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Do you stay on the pulse of new changes, enhancements and experiments from the two social media giants Facebook and Twitter? Some may inevitably escape your radar, causing a late start to a useful feature. Here is a look at a few that can help you keep up with the latest offerings and possibilities from..

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One of the golden rules of social media success is to share content consistently to keep fans and followers interested in your brand. If you have a finger on the pulse of their needs, challenges and preferences, you can pick content ideas more thoughtfully. Once you have a list of topic or themes, the next..

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Posted in : News & Trends, Small Business Tips, SMM, Social Media Marketing Resources on   By    

While most commonly associated with sports, Super fans come in all shapes and sizes with interests that are just as varied. They are the ones who queue up for hours to be the first ones to see a new movie, buy a new iPhone or to be front row for their favorite band. But it’s..

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It’s a small margin of people who seek out your page to interact with it on Facebook. Most of those who do probably come from your current customer base or from the Facebook plug-in on your website. So most of your activity that people see is actually what ends up on their news feeds. Focus..

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Managing content for multiple social media accounts can be hard. Even with social media scheduling, you still have to create/curate content and manually upload it into your social media scheduling platform. If you are a social media manager working with multiple clients and managing 100’s of social posts weekly, this process can be downright painful…

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There is no silver bullet for attracting clicks and engagement on your social media pages. There are, however, a number of approaches that can help you appeal to your audience’s sensibilities, and persuade action from their side. 1. Use questions and polls to spark dialogue and participation     Asking your community questions is one..

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