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Category :Small Business Tips

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Your blog is a gathering place for your community. It keeps your connection with your audience alive. Compelling posts sustain the popularity of your blog among frequent readers, and when promoted on social media, set you up for greater brand awareness and interest. After all, building a brand isn’t only about providing a valuable product..

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Here is a look at the most recent updates and announcements from Facebook, Twitter, Instagram and LinkedIn. Brainstorm their potential and implications for your brand, as the competition between the top social networks heats up! Facebook Stories for Business Pages Facebook’s Stories will come to Pages by next month, which means you will be able..

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Among all social media networks and their posts, LinkedIn and LinkedIn Posts stand unique. Do you know why? This is because unlike Facebook, Twitter, and Instagram, networking here is on more professional grounds. Your Facebook friend who might be very casual and friendly to you will present himself/herself differently in front of you as your..

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A Twitter page can feel like a wasteland if it contains little else than text-only tweets and retweets. There’s a lot you can do on Twitter, particularly with all the purpose-designed features and updates that the microblogging service launches from time to time. Here are four that you should absolutely ponder over. Video   Haven’t..

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If you’re looking to boost engagement on Facebook, creating a group is one option to explore. Facebook has now made it possible to link groups to pages, taking fans and visitors directly to the groups page and join an open or closed group. You can create one or more of the following groups: A focused..

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The human brain processes visuals 60,000 times faster than it can manage with text. Instagram has made the power of visual storytelling accessible to businesses and individuals, boasting over 700 million active monthly users and delivering an engagement rate of 4.21% per follower, around 58 times higher than the engagement per follower on Facebook. More..

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If you are writing a headline with the goal to improve searchability among qualified traffic, long-tail keywords may help. They are very specific search terms with three or more words, and unlike more commonly searched keywords, have a massive total search demand as a group and high conversion value. A quality blog post optimized around..

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Social media is one of the fastest growing industries in the technology sector. Major players in this space are led by savvy creatives who aren’t afraid to experiment, pioneer and keep up with the ever-changing pace of technology. For social media marketers, the evolution of networks is a chance at enhancing content and customer experiences,..

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In the last few years, the importance of visual content on social media has shot to prominence. If you’re a social media marketer who actively follows industry trends, you’ve definitely read your share of articles on how visual elements strongly impact your readers. The articles penned down on the visual theme are plenty, and so..

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One of the golden rules of social media success is to share content consistently to keep fans and followers interested in your brand. If you have a finger on the pulse of their needs, challenges and preferences, you can pick content ideas more thoughtfully. Once you have a list of topic or themes, the next..