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Category :Others

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Among all social media networks and their posts, LinkedIn and LinkedIn Posts stand unique. Do you know why? This is because unlike Facebook, Twitter, and Instagram, networking here is on more professional grounds. Your Facebook friend who might be very casual and friendly to you will present himself/herself differently in front of you as your..

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  Slack is the perfect platform for intercommunication between individuals and groups of people, and that’s why software developers identified it as the perfect host for integrations that perform a variety of functions. By integrating marketing, sales and productivity apps with Slack, developers enabled easy sharing of information and streamlined the process of collaboration across..

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Social media marketers may share similar goals (increasing reach, engagement, traffic & leads) but they struggle with different challenges. While some get stuck choosing the right tools to manage social media, others can’t move past content creation for multiple accounts or hiring. Social media marketers don’t spend their days playing on Facebook, after all. The..

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Even with the high usage of social media these days, there are still a lot of questions being raised about it. The most common one is probably about the whole purpose of it. And you’ve probably asked this misguided question yourself. Hey, this is not a blame game, there are no wrong questions. It’s just..

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It doesn’t matter what the size of your social media agency is, or which city you live in. It doesn’t matter if you are working with small businesses or massive corporations. At some point in your client-agency relationship, you will hear the question that every social media marketer dreads – “What’s the value of social..

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Facebook and Snapchat both get over 7 billion video views a day, which is almost as many or more views than YouTube. Twitter’s video has transformed one-on-one communication, personal branding and brand communication. LinkedIn isn’t very far behind in this trend, after having released native video for its timeline earlier this year. If you want..

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Think Twitter is ineffective? Think again. Although plagued by fatigue, Twitter continues to be the most popular micro-blogging site, an important customer service destination and one of the easiest ways to initiate meaningful, real-time discussions. According to a HubSpot study, link-clicks account for 92% of all interactions users have with tweets. That is a lot..

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Today’s audience has trouble focusing because of their hyperactive, commotion-ridden environment. Everyday, people are exposed to more webpages, TV shows, social media posts, instant gratification technologies and data. The Attention Economy records how one Sunday New York Times edition presents more factual data than 15th century readers could access in their entire lifetimes!   It’s..

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Today’s digital marketplace demands that businesses carefully manage their social media presence to effectively reach consumers, demonstrate customer service skill, elicit customer reviews and build brand loyalty.   In today’s competitive digital marketplace, companies have to constantly come up with creative ways to attract new customers. Search engine optimization, content promotion and social media are..

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Social media marketing can be overwhelming, for amateurs and professionals alike. The best social media marketers are excellent  at multitasking and can work very well under pressure, but even they need assistance from time to time to complete their demanding routines. That’s why companies invest in social media management tools, to reduce manual work and..