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Category :Social Media Marketing Resources

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Having your employees on your side is important. And it starts with making them feel included. The truth is that your own employees are some of the easiest people to recruit to your company’s social media pages. Most of them will quickly accept your invitation, not least of all because they know the other people..

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Table of Contents Introduction Step 1: Set Goals and Establish Metrics Step 2: Define Your Target Audience            a. Buyer Personas            b. Conducting Buyer Persona Research Step 3: Create Your B2B Social Media Strategy            a. Choose the Right Social Networks            b. Content Types            c. Content Topics            d. Create a Social..

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Businesses of any size can absolutely benefit from employee engagement. Employee advocacy as a form of marketing is actually quite lucrative. When you consider how massive the social media reach of a group of employees actually is, it makes sense to have employees bring in leads with their own social power. But what exactly is..

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Social media is a fantastic marketing tool, once you figure out how to do it correctly. This is particularly true for local businesses where you can use platforms like Facebook to narrow down your target audience and market specifically to people in your general area. However, many businesses are missing out on one of the..

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Whether you’re a social media marketer or a small business owner responsible for your own posts, your days are likely packed to the brim. It’s paramount to your productivity that you work smarter instead of harder. You need every advantage possible – and we’re here to tell you that Google Chrome social media app extensions..

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How Property Managers Can Bolster Social Advocacy on twitter, facebook, LinkedIn and instagram

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All customers want to have positive feelings towards their service provider, but nowhere is that more clear than in dentistry. With over 15% of the population having an immense fear of dentists, it helps to perceive them as friendly faces. And since we’re all using social media nowadays (primarily to get in touch with our..

We want you to do a simple comparison. Take a look at your business’s combined social media audience and compare it to the number of people on your email subscription list. It may be slightly presumptuous, but we’re quite confident that your overall social media reach vastly outweighs your email subscription list. It’s not like..

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If you’re a real estate professional and you aren’t utilizing social media to expand your business, you’re missing the boat. But you’re too busy making cold calls, knocking on doors, and running open houses to find time for Youtube, Facebook, LinkedIn, and Instagram. At the surface it makes sense. Real estate success still hinges upon..

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In the age where successful marketing requires a lot more than convenience to turn prospects into customers, employee advocacy can be a winning formula for growing your business. How? To understand the benefits of employee ambassadors, we don’t have to look further from just a few statistics: Social proof: 77% of consumers are more likely..