Hootsuite versus Drumup
Reading Time: 5 minutes It’s no wonder that social media remains one of the most critical elements in any marketing strategy. According to social media statistics, 73% of adults in the USA use YouTube, and over 69% have a Facebook account. Social media is growing, evolving, and changing at…
9 Questions to Ask Your Employee Advocacy Vendor
Reading Time: 6 minutes Businesses of any size can absolutely benefit from employee engagement. Employee advocacy as a form of marketing is actually quite lucrative. When you consider how massive the social media reach of a group of employees actually is, it makes sense to have employees bring in…
Use These 10 Chrome Extensions To Manage Social Media Like a Boss
Reading Time: 5 minutes Whether you’re a social media marketer or a small business owner responsible for your own posts, your days are likely packed to the brim. It’s paramount to your productivity that you work smarter instead of harder. You need every advantage possible – and we’re here…
10 Unique Ways to Save Time on Social Media Management
Reading Time: 6 minutes Note: This post was first published on Sep 22, 2015 and has since been updated with additional information. Social media never sleeps. And that makes social media management a particularly challenging task. Keeping up with the incessant activity on social media can be a painstakingly time-consuming…
11 Incredibly Simple but Effective Ways to Save Time on Social Media Marketing
Reading Time: 4 minutes Social media marketers who complain about a lack of time for content creation, posting and engagement are probably not using the right tools and tactics. Automation is the new reality, and it is freeing up time to make more creative decisions. Here’s a look at…
How to Manage your Social Media Channels During the Holiday Season
Reading Time: 5 minutes During the holiday season, your office is probably half-empty. It might even be closed for a couple of weeks. While you’re taking a well-deserved break and enjoying the season with your family, your company’s social media channels go quiet. Social media management during the holiday…
7 Social Media Manager Apps That You Cannot Do Without
Reading Time: 5 minutes Organizing and consolidating your social media marketing efforts is less of a chore when you have clever tools as assistants and enablers. Whether you’re a solo entrepreneur, community manager, or marketing VP at a large enterprise, you’ll agree that automation, analytics and mobile engagement are…
Social Media Management Tips for Fashion Retailers
Reading Time: 4 minutes Whether you’re a new entrant in the competitive fashion retail market or a unique fast fashion retailer with a fast-growing customer base, you’ll agree that your business success is dependent on your social media success. Getting your products out the door is easier when you…
How Social Media Automation Software Can Keep Your Social Media Pages Buzzing
Reading Time: 4 minutes Medium and large businesses have a social media manager overseeing a team. That manager may work full-time – writing blog posts to share on Twitter, signing up for webinars, curating content and running analytics – or part-time – spending most of her time on social,…
How Startups Can Use Marketing Automation for Social Media Management
Reading Time: 3 minutes Social media platforms provide an excellent channel for startups to reach out to potential customers and relevant audience to build a huge network. But, managing your various social media accounts can be quite a challenge. It is time consuming, demands a lot of your attention,…