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Tags : employee advocacy

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Having your employees on your side is important. And it starts with making them feel included. The truth is that your own employees are some of the easiest people to recruit to your company’s social media pages. Most of them will quickly accept your invitation, not least of all because they know the other people..

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Retention is a nuanced issue, with factors both inside and outside of an organization contributing to an employee’s decision to quit or maintain their jobs. Research from Kronos and Future Workplace showed 87 percent of HR leaders are aware that employee retention is a priority. One of the most powerful tools recruiting and HR teams..

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All customers want to have positive feelings towards their service provider, but nowhere is that more clear than in dentistry. With over 15% of the population having an immense fear of dentists, it helps to perceive them as friendly faces. And since we’re all using social media nowadays (primarily to get in touch with our..

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If you’re a real estate professional and you aren’t utilizing social media to expand your business, you’re missing the boat. But you’re too busy making cold calls, knocking on doors, and running open houses to find time for Youtube, Facebook, LinkedIn, and Instagram. At the surface it makes sense. Real estate success still hinges upon..

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In the age where successful marketing requires a lot more than convenience to turn prospects into customers, employee advocacy can be a winning formula for growing your business. How? To understand the benefits of employee ambassadors, we don’t have to look further from just a few statistics: Social proof: 77% of consumers are more likely..

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Employee advocacy is one of your best marketing tools. Most of the time it’s hidden as we pay attention to things like Facebook retargeting and expensive PPC campaigns. However, it’s employee advocacy that consumers trust. 76% of people trust other “normal” people more than brands. You may have a shining campaign with a good headline,..

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In 2018, having an impressionable company culture isn’t optional, it’s imperative, and 82% respondents of a survey conducted by Deloitte share this view. In 2018, it’s also critically important to have a social media presence for that company culture. Why? Social media gives you global reach to talent, investment and business. And company culture is..

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In the 10 years of social media’s existence, it has gone from being an untested fad to becoming a crucial part of a company’s digital identity. Top executives and marketers are using social networks for content marketing, sales, recruitment and more. Traditional company sectors – like marketing and HR – have begun coordinating to find..

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Content creation and marketing is not the sole domain of marketers. Your employees – who’re aware of your customers needs and challenges – are a vital source of knowledge you can tap into. How can you motivate them to be willing stakeholders in your branding efforts? Start by sharing your content marketing vision and efforts..

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According to a report by Gartner, Inc. the number of companies blocking access to social media platforms is dropping by nearly 10 percent annually. Clearly, businesses are coming to realize that employee advocacy is a powerful technique in drawing the attention of a larger audience. From CEOs to front office staff, more companies are now..