How to Suck Less at Thought Leadership to Advance Your Career
Reading Time: 4 minutes Advancing your career isn’t easy for executives and high-level professionals. The importance of higher education is rising, and so is the number of people who obtain degrees every year. You could argue the value of cookie-cutter academia has diminished, and the race to differentiate is…
Effective Ways To Leverage Employee Advocacy For Hiring
Reading Time: 4 minutes Talent attracts talent. That much has always been true in collectives. However, successful companies have taken it to another level with employee ambassadors. Focusing on the human aspect, teamwork and collaboration has been companies’ ticket to success. In fact, businesses with more employee engagement have…
How To Get More Twitter Followers Organically
Reading Time: 4 minutes Twitter is more relevant now than ever before, considering the shift from brand-centric marketing to people-centric marketing. It could easily be the best social network to use in connecting with and establishing relationships with influencers and potential brand advocates. However, even with the large amount…
Top 10 Tips on Social Media Content Management for eCommerce Businesses
Reading Time: 7 minutes With the growing need for businesses to have a strong presence on social media, rigorous social media and content marketing strategies are being deployed in almost every business. And eCommerce is no different. eCommerce companies are also realizing that in order to get ahead of…
Social Media Automation: 7 Reasons Why It’s a Must Have in Your Social Media Marketing Strategy
Reading Time: 4 minutes A traditional social media marketer might cringe at the mere mention of social media automation, while a few others are on the fence, unable to pick a side. But once you realize the full potential of what social media automation can help you achieve, you…
Facebook Marketing Tips: Engage your Facebook Fans With Better Content
Reading Time: 3 minutes Facebook marketing is super easy. All you need to do is create a business page on Facebook, and wait for visitors to flock to your page. Well, if you believe that, then your marketing strategy is definitely going for a toss. Not to be dramatic,…
How to Use Content Discovery Tools to Cut Down Time on Social Media Management
Reading Time: 3 minutes According to the Content Marketing Institute’s 2015 B2B Marketing Benchmarks and Trends, 86% of B2B marketers use content marketing. The sole goal of marketers or small business owners is to drive traffic to their website, and the best way to achieve that is to create…
Why DrumUp is a Great Choice for a Twitter Management Tool
Reading Time: 5 minutes Growing your followers and maintaining an influence on Twitter is no mean task. Close to 350,000 tweets are sent each minute, making it rather easy for your tweets to get buried under a thousand others. With so much information being shared so frequently, it becomes…
A Quick Guide to All that’s New on DrumUp
Reading Time: 3 minutes If you’ve been following our Monthly Newsletter, you’ll already know that we’ve been hard at work the last few months adding new features to DrumUp. In the course of doing so we’ve made some significant changes to how it looks and functions. And we’d like…
Social Media Marketing Lessons You Can Learn From Taylor Swift
Reading Time: 4 minutes If the mere mention of social media marketing makes you break out into the song “I knew you were trouble when you walked in” then you might be in need of some social media marketing lessons from Taylor Swift herself. The 25-year-old artist has been…