9 Surprising Facebook Marketing Tips for Small Businesses That Actually Work
Reading Time: 9 minutes It’s a small margin of people who seek out your page to interact with it on Facebook. Most of those who do probably come from your current customer base or from the Facebook plug-in on your website. So most of your activity that people see…
How to Make Engaging Videos for Social Media Marketing: A 7-Step Guide
Reading Time: 5 minutes Video isn’t just ‘nice to have’ anymore; It’s an integral part of most successful social media marketing strategies. With Facebook users alone spending 100 millions of hours watching videos daily, video is one of the most engaging forms of content. However, engaging videos aren’t easy…
Is Your Social Media Marketing Reflecting Your Company Culture?
Reading Time: 4 minutes In 2018, having an impressionable company culture isn’t optional, it’s imperative, and 82% respondents of a survey conducted by Deloitte share this view. In 2018, it’s also critically important to have a social media presence for that company culture. Why? Social media gives you global…
13 of the Best Brands to Follow for Instagram Marketing Inspiration
Reading Time: 5 minutes Instagram has become a critical part of social media marketing, after having acquired a large segment of social media users and an equally impressive amount of brand engagement. In fact, as of September 2017, Instagram had acquired 800 million users, each of whom had followed…
5 Experts Share How to Market on Instagram (with Tips & Actual Examples)
Reading Time: 9 minutes According to predicted social media and content marketing trends for 2018, Instagram will overtake Facebook with brand engagement. If you’re a social media manager planning your marketing strategy for 2018, this is the perfect place for you to be. To understand the best ways to…
A Social Media Marketer’s Guide for Spotless Client Reporting
Reading Time: 4 minutes Reporting to your clients can be a difficult matter, especially if the bond of trust between you and your clients has been previously broken or was never built in the first place. If your client is asking too many obvious questions, giving seemingly useless feedback…
Presenting DrumUp for Instagram management
Reading Time: 2 minutes Looking for an easy way to manage Instagram accounts? You can now connect Instagram accounts to DrumUp to organize and publish your content effortlessly, alongside doing the same for your Facebook, Twitter and LinkedIn content. While DrumUp can’t actually post on Instagram for you, we…
21 Top Social Media and Content Marketing Trends for 2018 – The Ultimate List
Reading Time: 9 minutes It’s official. Brands are now fully invested in social media, having extinguished all doubt about the effectiveness of the medium. Top brands are even experimenting with their social media and content marketing strategy by embracing the latest trends. As we approach the new year, reviewing past…
How to Use Twitter Video to Engage Your Target Audience: 9 Fresh Ideas for Social Media Marketers
Reading Time: 5 minutes Ever since Twitter launched video, the social media platform’s feed has been buzzing with videos uploaded by brands and individuals alike. In fact, AdWeek recently looked into Twitter’s video performance and hit upon some interesting facts. One statistic among them is especially mind-blowing: 82% of…
How to Get More Facebook Fans Organically: A Guide for Small Business Owners
Reading Time: 4 minutes According to a study conducted by G2 Crowd, 80% small businesses now consider Facebook their primary marketing channel. This could be because they find Facebook marketing affordable, or effective, or a combination of both. This could also be because creating a Facebook Business page is…