7 Social Media Personal Branding Tips for C-Suite Executives & Senior Managers
Reading Time: 6 minutes Social media has become one of the most powerful marketing tools today. Startups, small businesses and large businesses are heavily relying on social media to build their brand and their credibility. However, social media branding need not just be limited to organizations. Social media can…
How to Acquire New Customers using Social Media: 7 Brilliant Tactics
Reading Time: 4 minutes It’s common knowledge that social media can be used to create brand awareness and acquire new customers; but how exactly should a company use Facebook or Twitter to find and convert random people into actual customers? Well, that involves creating a conscious and calculated plan….
What if You Could Create & Implement a Social Media Content Plan in Minutes?
Reading Time: 2 minutes Creating valuable content is a time-consuming affair. Creating enough social media content to fuel multiple social accounts while maintaining consistency and creating a brand identity is even more of a time-consuming affair. Why waste time on managing strategy and execution from scratch when you can…
Social Media Marketing Simplified – An Introduction for Beginners
Reading Time: 6 minutes Social media marketing can make or break your business today; the right campaign can catapult your company forward and the wrong approach can leave you with disappointing results or worse, a tainted brand. One can undoubtedly say that social media is the most viable medium…
How Social Media Agencies Can Prove to Clients that Social Media Engagement Matters
Reading Time: 8 minutes It doesn’t matter what the size of your social media agency is, or which city you live in. It doesn’t matter if you are working with small businesses or massive corporations. At some point in your client-agency relationship, you will hear the question that every…
How to Curate Content for Your Social Media Pages to Boost Engagement and Save Time
Reading Time: 7 minutes Social media marketers today almost unanimously agree on the significance of content curation. Brands and businesses have realized that continuously creating original content is challenging, in terms of both, the creative capacity it demands and the time it requires. Content curation, on the other hand,…
16 Types of Visual Content to Revitalize Your Social Media Marketing
Reading Time: 9 minutes Today’s audience has trouble focusing because of their hyperactive, commotion-ridden environment. Everyday, people are exposed to more webpages, TV shows, social media posts, instant gratification technologies and data. The Attention Economy records how one Sunday New York Times edition presents more factual data than 15th…
Social Media Superstars and Deadbeats: Best Practices for Providing Customer Service
Reading Time: 6 minutes Today’s digital marketplace demands that businesses carefully manage their social media presence to effectively reach consumers, demonstrate customer service skill, elicit customer reviews and build brand loyalty. In today’s competitive digital marketplace, companies have to constantly come up with creative ways to attract new…
The Psychology of Social Media Addiction: How It Works & Invaluable Lessons for Marketers
Reading Time: 8 minutes Social media addiction is not an accident. Social networks are consciously orchestrating a user experience designed to increase dependency. In fact, they’re using psychological triggers and tricks from casinos, among other tactics. These companies may not have wanted to create “slot machines”, but their goals…
How You Can Accelerate Content Production For Your Social Media Pages
Reading Time: 6 minutes With so many companies and marketers competing for a slice of the public’s ever more divided attention, competition on across social media platforms is tough, often brutal. This is especially true when you’re the new guy, trying to establish your presence and carve out a…