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Author :All posts by Apurva Jog

Social media management can take a toll on you at times. Imagine having to log in to each one of your accounts to create posts, publish content, engage with followers and follow up on social media conversations. Let’s face it: keeping up to date on all your social media accounts is not an easy task…

Content curation is one of the most important activities when you are trying to build a solid social media marketing strategy. Although the actual process of curating content for your social media pages can be tedious, it is still a vital activity that needs to be completed in order to boost your social media presence…

As an Etsy retailer, you probably enjoy thinking creatively, coming up with artsy ideas and putting all your effort in creating that beautiful masterpiece. On the other hand, sitting in front of your desktop and trying to figure out your next move on social media might leave you a little anxious. Social media is a..

Most small businesses turn to Facebook and Twitter when trying to find a footing for their brands. While the two networking giants have indeed been the go-to option for many B2C companies, LinkedIn has emerged as a top platform for B2B companies who are trying to make a mark. LinkedIn is the world’s largest professional..

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With over 380 million registered users, LinkedIn is one the largest professional networks in the world. It can lead to a lot of engagement and provide you with a platform where you can share updates about your company, news, upcoming events and more. The network allows you to connect with professionals in your industry as well as potential..

We are always looking for ways to make life simpler – whether it is appliances at home that can help you prepare a meal within minutes, or gadgets that can help you keep track of daily tasks and activities. You can look at content scheduling with the same perspective. Although there are divided opinions on..

Mobile applications are a quick and convenient way of getting things done when you have a busy schedule and can’t always sit at your desk for long hours. So, why not a mobile app for easy content curation and social media management. Content curation is becoming vital for all businesses whether they are large or small…

The term growth hacking began as a largely misunderstood concept, and most believed that it was just a buzzword used by highly paid professionals in the marketing industry, or that it was yet another shady, hacking technique. On the contrary, growth hacking has completely changed the face of marketing for all kinds of businesses –..

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Facebook can be a tough nut to crack when it comes to content marketing. The social networking website is constantly changing and so is the content that is posted on it. If you are a business trying to gain consumer attention on Facebook, the best way to get it right is to appear in the..

Content is king, and one of the best ways of nailing your social media marketing strategy is to have great content. Having good quality content on your social media pages can increase engagement, and raise brand awareness. Creating and posting content, however, is where the problem lies for most people. It is a time-consuming process that..