Spicing Up Images for Social Media Engagement
Reading Time: 4 minutes Images are powerful at grabbing attention and pulling us in to consume media. They are a main component to all social media for both organic and sponsored posts. Great content can fail on social media without a captivating image; so here are some resources to…
A Social Media Marketer’s Guide for Spotless Client Reporting
Reading Time: 4 minutes Reporting to your clients can be a difficult matter, especially if the bond of trust between you and your clients has been previously broken or was never built in the first place. If your client is asking too many obvious questions, giving seemingly useless feedback…
7 Social Media Personal Branding Tips for C-Suite Executives & Senior Managers
Reading Time: 6 minutes Social media has become one of the most powerful marketing tools today. Startups, small businesses and large businesses are heavily relying on social media to build their brand and their credibility. However, social media branding need not just be limited to organizations. Social media can…
Social Media Marketing Simplified – An Introduction for Beginners
Reading Time: 6 minutes Social media marketing can make or break your business today; the right campaign can catapult your company forward and the wrong approach can leave you with disappointing results or worse, a tainted brand. One can undoubtedly say that social media is the most viable medium…
LinkedIn Marketing Insights: 7 Top Trends in LinkedIn Posts
Reading Time: 5 minutes Among all social media networks and their posts, LinkedIn and LinkedIn Posts stand unique. Do you know why? This is because unlike Facebook, Twitter, and Instagram, networking here is on more professional grounds. Your Facebook friend who might be very casual and friendly to you…
6 Incredibly Simple Social Media Marketing Tips for Small Businesses
Reading Time: 6 minutes Even with the high usage of social media these days, there are still a lot of questions being raised about it. The most common one is probably about the whole purpose of it. And you’ve probably asked this misguided question yourself. Hey, this is not…
Social Media Superstars and Deadbeats: Best Practices for Providing Customer Service
Reading Time: 6 minutes Today’s digital marketplace demands that businesses carefully manage their social media presence to effectively reach consumers, demonstrate customer service skill, elicit customer reviews and build brand loyalty. In today’s competitive digital marketplace, companies have to constantly come up with creative ways to attract new…
5 Brilliant Small Businesses Built on Personal Brands
Reading Time: 4 minutes There once was a time when actors, bloggers, authors, even business people enjoyed (relative) privacy and, barring public outings, media obscurity. Those days are long gone. Today all it takes is one open browser tab and a quick scroll through Facebook to find out…
4 Reasons Why Influencer Marketing is a Must-Have for Your Company
Reading Time: 4 minutes Marketing is such a dynamic industry that the “in thing” from a year ago, is now just a wisp of a memory. It is essential to have an ear to the ground at all times. Following our customers is simply not enough – we always…
9 Reasons No One Can Find You on Social Media
Reading Time: 4 minutes Social media is exciting and thrilling for people chasing fame, but it comes with unrealistic expectations. We watch celebs like Taylor Swift and Kim Kardashian rack up retweets and likes numbering into millions, and we think, “If they can do it, why can’t I?” The…