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Tags : micro-influencers

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Note: The content on this post has been inspired by the #XYZInfluencer webinar conceptualized by expert growth marketing consultant Ron Sela and co-hosted by DrumUp and TwitterCounter. If you aren’t sure that you care about influencer marketing yet, here are two reasons why you should. Research conducted by the Omnicom Media Group in July 2016 stated..

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So far, all discussions on influencer marketing have focused on macro-influencers with one million or more followers. Their celebrity status is the coattail on which businesses ride to push their brand before millions with the hope that it will impact sales positively. And while there is little doubt that macro-influencers can support your social media..