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Tags : employer branding

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Employee advocacy may look good on paper, but getting your employees to actively promote your business on social media can be challenging. There is no one solution to it, you need to consider a number of variables to understand if employees will welcome your advocacy program with enthusiasm and become brand ambassadors. 1. Communicate the..

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It maybe less apparent, but a HR professional is a marketer and a salesperson in principle. He/she markets a company and its culture, and sells job opportunities to prospective applicants. A HR professional is also the traditional “employee advocate” – he/she speaks for the workforce and is responsible for the quality of work life at..