The Biggest Trends in Employee Advocacy in the next three years
Reading Time: 6 minutes Employee advocacy has become a buzzword over the last few years, and for good reason. With businesses taking to social media to market directly to their target audience, customers as a response have become warier of brands and how they operate online. In today’s interconnected…
How To Define a Business on LinkedIn
Reading Time: 4 minutes With over 30 million companies, LinkedIn has proved itself to be a great social networking tool for generating leads, identifying market segments, liaising with like-minded professionals. etc. However, to achieve these spectacles on LinkedIn, you need to develop your brand. You need to devise a…
Top Employee Advocacy Bloggers You Need to Follow
Reading Time: 3 minutes If you’re looking to turn your business frown upside down with employee advocacy during this crisis, you’re going to need information. And the best kind of information comes straight from the source. In this article, we’ll point you to 12 amazing employee advocacy bloggers: 1….
10 Principles of Psychology You Can Use to Improve Your Employee Advocacy
Reading Time: 4 minutes There’s no one who can amplify your brand message like an employee advocate can. However, humans can get complicated. Fortunately, psychology figured us out enough to know what we have to say and do to get motivated. In this post, we’ll cover 10 principles of…
9 Questions to Ask Your Employee Advocacy Vendor
Reading Time: 6 minutes Businesses of any size can absolutely benefit from employee engagement. Employee advocacy as a form of marketing is actually quite lucrative. When you consider how massive the social media reach of a group of employees actually is, it makes sense to have employees bring in…
Car Dealership woes keeping up with social media
Reading Time: 5 minutes Social media is a fantastic marketing tool, once you figure out how to do it correctly. This is particularly true for local businesses where you can use platforms like Facebook to narrow down your target audience and market specifically to people in your general area….
Successful tricks how Managed-Hosting Companies utilize Employee Advocacy
Reading Time: 4 minutes Running a managed hosting company is tough work – it’s a brutally competitive industry, with technically challenging processes. The turnover rate for the industry is quite high – yet often times, the solution starts internally. So what’s a possible secret sauce to the managed hosting…
Effective Ways To Leverage Employee Advocacy For Hiring
Reading Time: 4 minutes Talent attracts talent. That much has always been true in collectives. However, successful companies have taken it to another level with employee ambassadors. Focusing on the human aspect, teamwork and collaboration has been companies’ ticket to success. In fact, businesses with more employee engagement have…
5 Things No One Tells You About Employee Ambassadors
Reading Time: 4 minutes There are few phrases, I think, in the office marketer’s vernacular more terrifying. Particularly for larger organizations, scaling a social media presence is, at best difficult, at worse… well, terrifying. Yet, social media has had a 10-year run of yielding documented results for virtually any…
How to Tackle the Common Challenges of Employee Advocacy
Reading Time: 4 minutes Employee advocacy may look good on paper, but getting your employees to actively promote your business on social media can be challenging. There is no one solution to it, you need to consider a number of variables to understand if employees will welcome your advocacy…