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Tags : Content Marketing

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Of the 7.3 billion large world population, 2.3 billion people are active social media users. That means that 1/3rd of the world’s population can be reached at any given time, from anywhere in the world, through social media. However, this possibility also suggests the density of communication on social media. The consequence of 2.3 billion..

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Creating high-quality content is time consuming; Which is why content marketers everywhere are forever looking for alternatives that can produce the same result – Content curation, syndication, all concepts that you’re familiar with. Unfortunately you can’t slide with simply the alternatives, and most seasoned marketers recommend that you create at least 65% of the content..

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Why Twitter? Twitter is social media on fast forward. For your content to travel and make impact on social media you require an audience that is active and engaged. Owing to Twitter’s quick pace and the short attention span that people have, Twitter is a great place to find high-engaged audiences. On Twitter you could..

Posted in : SMM, Social Media Tips on

Facebook marketing is super easy. All you need to do is create a business page on Facebook, and wait for visitors to flock to your page. Well, if you believe that, then your marketing strategy is definitely going for a toss. Not to be dramatic, but Facebook marketing is an art that you have to..

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To understand how marketing professionals and businesses leverage LinkedIn for marketing purposes, I asked them a couple of questions. The following are accounts of digital managers, business owners and other professionals who have benefited from the assist of LinkedIn’s unique features. The ideas that the experts have shared on this post are insights that you could..

Posted in : SMM, Social Media Tips on
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Content marketing and social media go hand in hand. You need social media for content marketing because it is a great platform to share content, and reach out directly to your audience and find out what they like and do not like. Content strategy is the first step Before embarking on marketing on social media,..

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Note 1: All the infographics in this post are under the Creative Commons license and are available for reuse and distribution. Please feel free to share but with a link to this blog. Growth hacking is the process of running quick and simultaneous experiments across all possible marketing channels to identify which channels and which..

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Do you have a social media campaign marked on your marketing planner? Are you out of cool new ideas to try? To inspire you, we’ve rounded up a bunch of brilliant and successful social media campaigns run by rockstars in the social media marketing industry. Every campaign is a cycle of three phases – planning,..

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Content curation is now an integral part of any social media marketer’s strategy, and if you read the following interviews, you’ll see why. Social media experts across the industry are using content curation to consistently engage with their audience, build brand authority and also to keep abreast of the latest in their respective industries. To..

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For every Richard Branson there is a Mark Zuckerberg. One is extroverted and flamboyant, the other is introverted and low-key. But both have dipped their toe in their company’s content marketing water in their unique way. Branson has his own virgin.com blog where he discusses a broad range of topics. As a LinkedIn influencer, his..