Try the world's #1 social media & content marketing app Get started (it's free)

Category :Social Media Tips

Posted in : News & Trends, Social Media Tips on
Banner

In about a decade of their existence, social media platforms have acquired over 2.3 billion users worldwide, according to Statistia’s records. It has become abundantly clear that social media isn’t just a passing phase, and is here to stay. Social is also evolving rapidly. Here’s a quick recap of the leaps that social took in..

Social media marketers today almost unanimously agree on the significance of content curation. Brands and businesses have realized that continuously creating original content is challenging, in terms of both, the creative capacity it demands and the time it requires. Content curation, on the other hand, comes with several advantages, including its ability to help you..

Banner

Social media marketing is not a ‘tactic’; it is a sustained process of establishing an authoritative voice through effective engagement. Every conversation or interaction on social media must inform, educate or entertain in some way : it is this value that will encourage your audience to return to your social media pages and engage with..

Posted in : Content Marketing, Social Media Tips on
Banner

You have a date, and a venue. The banners have just been sent to the printer’s. You have just confirmed your speakers and your agenda. All you need for your event to be successful is a whole bunch of people. How do you get them to come? To understand the works of event marketing, I..

Banner

Some social media campaigns really resonate and connect with people in a meaningful way as opposed to being a passing fancy with no real impact on brand awareness or revenue. There are several instances of viral campaigns, most from the leading companies of our time, and others from lesser known brands with savvy social media..

Banner

We’ve come a long way in the last few years. Back in 2011, the biggest question that people were asking was if social was profitable. Since then, industry conversation has moved from ‘will I see an ROI’ to ‘how to measure social ROI’ and the tools that can help. Yet, only 15% marketers have proven..

Banner

A social media content calendar sets out the content that your business will create over a specific time period. It helps you plan content in a structured way and organizes your content marketing efforts more effectively. It also serves as a reference point for your digital marketing strategy, allowing you to cover all bases on..

Posted in : Social Media Tips on
Banner

If you are looking to drumup some business, social media is the way to go. According to Aabaco, 50% of shoppers have made a purchase based on recommendations on social media. Social media helps upcoming businesses, individuals and brands in establishing themselves and reaching out to a massive audience. One of the challenges that a..

Banner

As a marketer, if you are looking at social media purely from an engagement perspective, you’re missing out. If your only goal is building a strong social media presence, you are not aiming high enough. With nearly one third of the world’s population accessible on social media, it has become a real source for genuine..

Banner

Consumers are virtually bombarded by ads, commercials and content from brands. Facebook ads, YouTube ads, banner ads, newsletters, re-marketing, cold calling (people still do it!) – you name it, your audience is exposed to it. Quite tiring, isn’t it? The amount of brand content knocking at your audience’s door is indeed overwhelming. Enough is enough…