Effective Ways To Leverage Employee Advocacy For Hiring
Reading Time: 4 minutes Talent attracts talent. That much has always been true in collectives. However, successful companies have taken it to another level with employee ambassadors. Focusing on the human aspect, teamwork and collaboration has been companies’ ticket to success. In fact, businesses with more employee engagement have…
5 Things No One Tells You About Employee Ambassadors
Reading Time: 4 minutes There are few phrases, I think, in the office marketer’s vernacular more terrifying. Particularly for larger organizations, scaling a social media presence is, at best difficult, at worse… well, terrifying. Yet, social media has had a 10-year run of yielding documented results for virtually any…
How to Incorporate Influencers into Your Social Media Content Strategy
Reading Time: 8 minutes Social media platforms are the main stage of advertising efforts for most companies nowadays. Results of viewer engagement on these pages can affect your ranking on search engines as well as improve – or deteriorate – your brand entirely. Companies have been looking for ways…
6 Ways Social Media Can Enhance Workplace Productivity
Reading Time: 4 minutes Most workplaces limit the use of social media during working hours. Employers believe that social networking during working hours will reduce their employees’ productivity. All the same just because employees are not allowed to visit social networking sites does not mean that they don’t. Pew…
The Ultimate Twitter Marketing Guide
Reading Time: 11 minutes Why Twitter? Twitter is social media on fast forward. For your content to travel and make impact on social media you require an audience that is active and engaged. Owing to Twitter’s quick pace and the short attention span that people have, Twitter is a…
How to Discover Irresistible Content Ideas Using Quora
Reading Time: 7 minutes But it happens to the best of us, doesn’t it? More likely than not, you’ve suffered this abomination first-hand yourself; struggling to come up with fresh, interesting content ideas for your next blog, social media post, article, email and the like. Note: You could curate…
Employee Advocacy Best Practices for Hotels & the Hospitality Industry
Reading Time: 6 minutes Did you know that 84% of your target audience trusts in reviews and recommendations? People are more likely to eat at a restaurant or stay at a hotel when it has been recommended to them by friends and family, colleagues and random internet personalities. That’s…
Why You Need a Content Curation App in Your Social Media Mix
Reading Time: 5 minutes Recently, the Trump campaign faced flak for plagiarizing Michelle Obama’s convention speech from eight years ago, and got no mercy from the press. When you borrow lines from a speech and pass it off as your own at events of national importance, you will be…
How to Optimize Your Social Media Workflow
Reading Time: 7 minutes Social media is an essential marketing tool for most companies nowadays. It’s important for building an online presence and engaging with your customers on a deeper, more human level. This didn’t matter as much earlier as it does today but the market is evolving and…
How to Use DrumUp to Curate Great Content as a Nonprofit Organization
Reading Time: 7 minutes In the perfect world, marketers would have enough time to conceptualize and churn out high-quality content consistently. But a reality check will show you the limited time and resources that marketers have to manage their multifaceted jobs. The good news is that quality content is…