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Category :Social Media Tips

If the mere mention of social media marketing makes you break out into the song “I knew you were trouble when you walked in” then you might be in need of some social media marketing lessons from Taylor Swift herself. The 25-year-old artist has been praised for her social media skills and has also been..

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There’s just something about New Year’s resolutions. Despite the jokes about all those resolutions you don’t keep up, you never tire of making new ones. It gives you hope for betterment, both personal and otherwise. It gives you a sense of ambition, and a potential accomplishment to look forward to. So, here’s the first, over-arching..

Social media is constantly evolving and keeping up with the growing trends in social media is more of a necessity than an option for businesses and brands. By knowing where social media is headed, you can take better decisions for your business and your brand, and successfully implement social media in your overall marketing strategies…

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‘Tis the season to be jolly. Fa la la la la, la la la la. Admit it, you couldn’t help humming that tune in your head! The festive season is here, and with it come loads of opportunities to reach out to new prospects, increase sales, and delight customers. 51 percent of shoppers in the..

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While there’s no question that a content marketing strategy is a must for businesses of all sizes, getting it right is no easy job. Most businesses run their content marketing with a huge inefficiency, losing precious marketing effort and resources.

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Over the last couple of years the consumption of visual content, and hence its significance has been growing drastically. Between 2013 and 2014, the amount of videos in users’ newsfeeds has increased 3.6 times. But if producing videos isn’t ‘right-up-your-alley’ you’ll be glad to know that even the photos you share have a great impact..

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If you always second guess yourself on whether you should include images in your social media posts, you can stop the guesswork and start adding the images. According to statistics, Twitter posts that include images see 18% increased clicks, 89% more favorites, and a whopping 150% more retweets. Most B2B marketers have admitted to using..

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You may not be able to whip up a fancy Monica Geller-style Thanksgiving dinner every year (who doesn’t like a reference to Friends) complete with napkins folded in the shape of swans, cranberry sauce, mashed potatoes and of course the stuffed turkey, but you can surely pull off a superb Thanksgiving campaign on social media..

Social media marketing has become an integral part of every business’s marketing strategy and the scenario is no different for insurance agencies either. Many insurance agencies are currently using social media to promote their services and various insurance plans, but this is probably doing more harm than good. While you can utilize social media networks..

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There is a direct relationship between the content you share on Twitter and the engagement it receives – the better your content, greater the engagement. However, with just 140 characters at your disposal, crafting a good tweet needs some thought and practice. Here are five essential elements of a tweet that will get you noticed:..