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Category :Social Media Tips

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2015 marked the 40th year of the iconic sci-fi series Star Wars, a cultural phenomenon and unifier enjoyed by a broad spectrum of movie-goers across the globe. Stars Wars movies have been consistent box-office blockbusters, and lines from the series have made it into popular lexicon. The latest installment The Force Awakens sent fans into..

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  The $700 billion restaurant industry has been quick to embrace social media for guest engagement and brand differentiation. Social media promotions are more cost-effective than radio, television and billboard advertising. Social channels enable broader outreach and personalized interactions than door-to-door flyers and local coupon mailers. With electronic word-of-mouth becoming the norm in communities, restaurants..

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They don’t say that a picture is worth a thousand words for nothing. Colored visuals increase people’s willingness to read an article by 80 per cent. Content accompanied by relevant images attracts 94 per cent more views than text-only posts. Visuals are extremely important to your Twitter marketing strategy. The microblogging site’s own study has..

Employee Advocacy is the practice of turning employees into brand ambassadors, and leveraging their networks on social media to spread the brand’s message. A recent research study conducted by the Hinge Research Institute in partnership with Social Media Today found that a formal employee advocacy program benefits both, the employer and the employee. 86 percent..

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Managing multiple social media accounts is a whole lot easier with DrumUp. Here are 10 advanced tips to help you make the most of the app. 1. Adding more social accounts Adding accounts to DrumUp is simple. You can do this by clicking on the ‘+Accounts’ button on the top of the left panel. Important..

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Influencers are like brand messiahs. They can help ensure that your business gets the attention it deserves to compete in a dynamic market scenario. Consumers today rely heavily on digital media, and are easily distracted by all the noise around them. A well-planned influencer marketing campaign could give your business a much needed boost. Key..

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If you’ve been following our Monthly Newsletter, you’ll already know that we’ve been hard at work the last few months adding new features to DrumUp. In the course of doing so we’ve made some significant changes to how it looks and functions. And we’d like to re-introduce you to your new, and improved virtual social..

The battle for the Democratic Presidential nomination between Bernie Sanders – a 74-year old senator with little name recognition (until now) – and Hillary Clinton, who has spent a lifetime amongst Washington’s elite, is heating up. One of their prized ammunition is the social media campaign they’re running (Ex : #feelthebern and #ImWithHer). Bernie’s is..

If the mere mention of social media marketing makes you break out into the song “I knew you were trouble when you walked in” then you might be in need of some social media marketing lessons from Taylor Swift herself. The 25-year-old artist has been praised for her social media skills and has also been..

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There’s just something about New Year’s resolutions. Despite the jokes about all those resolutions you don’t keep up, you never tire of making new ones. It gives you hope for betterment, both personal and otherwise. It gives you a sense of ambition, and a potential accomplishment to look forward to. So, here’s the first, over-arching..