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Considering the fact that of all the online adults, 71% use Facebook and over half use at least two social media sites (Pew Research), it is a no-brainer that such sites are excellent channels for small business marketing. Here are some fundamental principles and considerations for building a social media campaign to help your business..
With so much being written and said about social media, its impact and marketing potential, it’s useful to know the experts and thought leaders. To this end, we put together a list of social media marketing experts and influencers, their Twitter handles, and a little about them and their interests. Hope you find the resource helpful –..
Facebook lets social media managers schedule content on their pages up to six months in advance. Scheduling makes it much more convenient to both plan and manage content. It also ensures that your pages remain active even on days when you need to be away. 3rd party apps like DrumUp and Hootsuite can also be..
There’s an extremely easy way for you to get thousands of Twitter followers over a short span of time – you could just buy them. But there are two (if not any more) problems with that – first, buying followers will do nothing to improve engagement and second, there are tools that can detect whether..