6 Ways Social Media Can Enhance Workplace Productivity
Reading Time: 4 minutes Most workplaces limit the use of social media during working hours. Employers believe that social networking during working hours will reduce their employees’ productivity. All the same just because employees are not allowed to visit social networking sites does not mean that they don’t. Pew…
Employee Advocacy Best Practices for Hotels & the Hospitality Industry
Reading Time: 6 minutes Did you know that 84% of your target audience trusts in reviews and recommendations? People are more likely to eat at a restaurant or stay at a hotel when it has been recommended to them by friends and family, colleagues and random internet personalities. That’s…
How to Use Social Media Employee Advocacy for Your Political Campaign
Reading Time: 4 minutes The US’ most recent presidential elections has been one for the history books. We saw a Jewish 74 year old garner support from younglings, Hillary recite rap rhymes and Trump tweet wildly through the campaign cycle. It’s been interesting to watch these candidates use social…
What is Employee Advocacy? Why Employee Advocacy?
Reading Time: 6 minutes Companies use various resources to reach their target audience and promote their business. Social media advertising, third party endorsements and sponsored posts on niche websites are a few of the ways that companies use to spread the word about their business. However, one of the…
Employee Advocacy Best Practices for Agencies Supporting other Organizations
Reading Time: 8 minutes With over 37 million Facebook likes and close to 12 million Twitter followers, Starbucks has clearly nailed social media marketing. Going by their popular social media campaigns such as #TweetACoffee and #HowWeMet, Starbucks has been able to generate serious revenue using social media. The company…
Social Media Employee Advocacy for Universities and Higher Education Institutions
Reading Time: 10 minutes Social media employee advocacy is great for university branding, which can help universities recruit the staff, students and investors that they need to boost rankings and compete globally. Who ranks universities worldwide? Organizations such as Quacquarelli Symonds World University Rankings (associated with Times Higher Education Magazine)…
The Secret Sauce of Successful Social Employee Advocacy Programs
Reading Time: 7 minutes More people mean more reach and engagement on social media. The concept of employee advocacy is simple enough, but its execution depends on more than just content and distribution. Many businesses invest time in choosing the right employee advocacy platform and creating high-quality content for…
Is Your Social Media Marketing Reflecting Your Company Culture?
Reading Time: 4 minutes In 2018, having an impressionable company culture isn’t optional, it’s imperative, and 82% respondents of a survey conducted by Deloitte share this view. In 2018, it’s also critically important to have a social media presence for that company culture. Why? Social media gives you global…
Why Social Media Advocacy is the New Black
Reading Time: 3 minutes When your employees or customers share your content on their personal social media accounts, they are advocating for your company. This word-of-mouth is a form of social proof, more convincing and impactful than if you were to share the same message on your business page/account….
How to Tackle the Common Challenges of Employee Advocacy
Reading Time: 4 minutes Employee advocacy may look good on paper, but getting your employees to actively promote your business on social media can be challenging. There is no one solution to it, you need to consider a number of variables to understand if employees will welcome your advocacy…
Meet your personal social media manager
- Discover, curate and share awesome content
- Reduce Facebook, Twitter, Linkedin management time by 90%
- Single dashboard for multiple social accounts
