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Author :All posts by Disha Dinesh

Posted in : DrumUp Resources on
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While you’ve been busy chasing your targets on social media, we’ve been working hard on creating new features for you to meet your goals easily. Here is a simple guide on everything that’s new on DrumUp and how to leverage it to amplify your voice on social media and save time on social management. Index Feature..

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Why Facebook? Every second there are 20,000 people on Facebook, a larger gathering than most offline events have. Each well-spent second on Facebook could give you greater reach than that of an offline event, and you could use it to market products, events or even conduct marketing research. At 1.6 billion, Facebook has far more..

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Why Twitter? Twitter is social media on fast forward. For your content to travel and make impact on social media you require an audience that is active and engaged. Owing to Twitter’s quick pace and the short attention span that people have, Twitter is a great place to find high-engaged audiences. On Twitter you could..

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Have you considered the marketing possibilities that LinkedIn holds for your business? Have you explored all its features to develop a successful marketing strategy for your brand? If you haven’t, or are not sure if you’re capitalizing on all potential opportunities, this guide is for you. Note: All the images on this post are available..

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To understand how marketing professionals and businesses leverage LinkedIn for marketing purposes, I asked them a couple of questions. The following are accounts of digital managers, business owners and other professionals who have benefited from the assist of LinkedIn’s unique features. The ideas that the experts have shared on this post are insights that you could..

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Note 1: All the infographics in this post are under the Creative Commons license and are available for reuse and distribution. Please feel free to share but with a link to this blog. Growth hacking is the process of running quick and simultaneous experiments across all possible marketing channels to identify which channels and which..

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Index 1. What is employee advocacy? 2. Why should companies and organizations invest in employee advocacy? 3. 6 straight-out benefits of employee advocacy 4. Use cases of social employee advocacy 5. Implementing employee advocacy – Traditional and current methods 6. How to build a successful employee advocacy program 7. Which social media platforms to target with..

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  Expert Panel: Ted Rubin, Madalyn Sklar, and Sam Hurley Employee Advocacy has always been present, even before social, as referral programs, employee discount schemes and offline word of mouth. With the advent of social, the concept was bound to extend to online employee advocacy with social mentions, brand news, and content sharing. As social..

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Do you have a social media campaign marked on your marketing planner? Are you out of cool new ideas to try? To inspire you, we’ve rounded up a bunch of brilliant and successful social media campaigns run by rockstars in the social media marketing industry. Every campaign is a cycle of three phases – planning,..

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Content curation is now an integral part of any social media marketer’s strategy, and if you read the following interviews, you’ll see why. Social media experts across the industry are using content curation to consistently engage with their audience, build brand authority and also to keep abreast of the latest in their respective industries. To..