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Archives : Dec-2017

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In 2018, having an impressionable company culture isn’t optional, it’s imperative, and 82% respondents of a survey conducted by Deloitte share this view. In 2018, it’s also critically important to have a social media presence for that company culture. Why? Social media gives you global reach to talent, investment and business. And company culture is..

Images are powerful at grabbing attention and pulling us in to consume media. They are a main component to all social media for both organic and sponsored posts. Great content can fail on social media without a captivating image; so here are some resources to help you use more engaging photos that you may not..

Instagram has become a critical part of social media marketing, after having acquired a large segment of social media users and an equally impressive amount of brand engagement. In fact, as of September 2017, Instagram had acquired 800 million users, each of whom had followed at least one brand. Further, it was discovered that 75%..

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A recent survey by marketing firm Hashoff found that B2C social media influencers plan to spend most of their time on Instagram next year and increase their efforts on YouTube too. Many respondents also believed that Instagram offered the best tools for creators, beating out Facebook, Twitter, YouTube and Snapchat. Get more information here. According..

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According to predicted social media and content marketing trends for 2018, Instagram will overtake Facebook with brand engagement. If you’re a social media manager planning your marketing strategy for 2018, this is the perfect place for you to be. To understand the best ways to market on Instagram, I asked 5 Instagram marketing specialists the..

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Reporting to your clients can be a difficult matter, especially if the bond of trust between you and your clients has been previously broken or was never built in the first place. If your client is asking too many obvious questions, giving seemingly useless feedback and has you in the constant state of panic, it..

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As you get into vacation mode, here’s a quick look at what major social networks were up to last week: Twitter expanding to AMP analytics Accelerated Mobile Pages (AMP) uses the AMP publishing technology to load pages very quickly on mobile devices. Twitter has added an analytics component to AMP to distinguish between page views..

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Looking for an easy way to manage Instagram accounts? You can now connect Instagram accounts to DrumUp to organize and publish your content effortlessly, alongside doing the same for your Facebook, Twitter and LinkedIn content. While DrumUp can’t actually post on Instagram for you, we can make Instagram management effortless. Here’s how. How Instagram management..