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Archives : Dec-2015

Posted in : Monthly Social Media Trends on

Top Social Media Stories of the Month   Hello there! 2015 is drawing to a close, and it’s been a wonderful year for us, here at DrumUp. Since our initial release in January this year, we’ve been busy adding new features to simplify content curation and social media management for you. It’s been an exciting journey..

If the mere mention of social media marketing makes you break out into the song “I knew you were trouble when you walked in” then you might be in need of some social media marketing lessons from Taylor Swift herself. The 25-year-old artist has been praised for her social media skills and has also been..

Posted in : Social Media Tips on
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There’s just something about New Year’s resolutions. Despite the jokes about all those resolutions you don’t keep up, you never tire of making new ones. It gives you hope for betterment, both personal and otherwise. It gives you a sense of ambition, and a potential accomplishment to look forward to. So, here’s the first, over-arching..

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Expert Panel: Kristi Hines, Ron Sela, & Shonali Burke This time in our Expert Interview Series, we’re focusing on one of the more elusive tactics of social media marketing – influencer marketing. Influencers are individuals who have earned a large following thanks to their knowledge, or authority. Their ability to ‘influence’ consumers’ purchase decisions makes..

Social media is constantly evolving and keeping up with the growing trends in social media is more of a necessity than an option for businesses and brands. By knowing where social media is headed, you can take better decisions for your business and your brand, and successfully implement social media in your overall marketing strategies…

Posted in : Social Media Tips on
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‘Tis the season to be jolly. Fa la la la la, la la la la. Admit it, you couldn’t help humming that tune in your head! The festive season is here, and with it come loads of opportunities to reach out to new prospects, increase sales, and delight customers. 51 percent of shoppers in the..

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While there’s no question that a content marketing strategy is a must for businesses of all sizes, getting it right is no easy job. Most businesses run their content marketing with a huge inefficiency, losing precious marketing effort and resources.

Posted in : Social Media Tips on
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Over the last couple of years the consumption of visual content, and hence its significance has been growing drastically. Between 2013 and 2014, the amount of videos in users’ newsfeeds has increased 3.6 times. But if producing videos isn’t ‘right-up-your-alley’ you’ll be glad to know that even the photos you share have a great impact..